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Find and compare broadband deals with free gifts from UK providers
When getting broadband, many providers like to sweeten the deal and make their offers look more attractive by adding free gifts to the package.
A broadband provider can give you multiple different types of gifts, ranging from money off your purchase, vouchers, free months of a subscription, and even gadgets and luxury items.
For those looking to get the best out of their broadband and who want to switch to a provider offering the best value, getting broadband deals with free gifts can be a good option, providing that the package details also suit you.
Free gifts and rewards can make choosing a broadband package a lot more complicated, as you now have more factors to consider which can cloud your decision-making. To help you choose the best package for you, compare providers on Switch My Broadband to find a deal that works for you. Here’s some more information and advice regarding broadband with free gifts in 2025.
There are multiple types of free gifts that broadband providers like to throw into their popular broadband packages to make them more attractive. When looking for broadband packages with free gifts, you must understand the different options you can get to find the free gifts that best suit you and your situation.
Not all broadband providers will offer these gifts, as some will specialise more in a certain type. If you’d rather cashback that you can use elsewhere rather than a gadget, that may help persuade you to go with a provider offering these types of gifts.
Here are some of the common gifts you can get:
Vouchers give you a certain amount of credit that can be used in specific stores that partner with the broadband provider. They range from shopping vouchers or vouchers for food.
Vouchers can be physical or digital, allowing you to spend both in-store and online. The value of a voucher will depend on the places you’re able to spend it. If you frequently use some of the stores in which a voucher is eligible, then that makes it a great free gift when getting broadband deals.
On the other hand, if the vouchers are for stores you don’t really like, then a voucher may not be that great of a deal. Plus, some vouchers can only be spent with the broadband provider. That means they’re only useful if you want additional services from the same provider.
Getting cashback as a free gift is different from getting vouchers, and this money can be spent anywhere you want and isn’t restricted to certain stores. Cashback can be given back to you as a check, or you can have the money deposited into the account that your direct debit has been set up.
Cashback is a very popular form of reward and can help make a broadband package much cheaper. For example, a broadband package that costs £25 a month for 18 months that offers £50 cashback will only cost £22.20 a month, making it a much better deal.
Reward cards are essentially pre-paid debit cards that can be used in a certain store. The broadband provider offering these free gifts will usually send you a plastic card in the post, although you can also get digital reward cards.
Once you’ve spent the limit on the reward card, it can’t be topped up. As these cards are usually for select stores, they limit what you can buy, so make sure you like the store that it’s eligible in before selecting this deal.
Although it’s much less common and will likely only be an option if you’re getting an expensive package, some broadband providers will include a free gadget as an incentive to get that deal.
Common gadgets you can get include laptops, tablets, TVs, game consoles, or smart speakers.
When determining if these free gifts are of high value, always research how much each gadget is worth. If you’re making a good saving by getting this gadget for free, then it could be a good option to get a broadband package with this type of free gift. Do make sure that you want and need the device that’s included.
A common free gift that’s thrown into a broadband package is an additional period of service for free. For example, many broadband packages that include digital TV will offer you a free period of that subscription, usually around 2 to 3 months. This can be a really good deal, as it can help you save money and also allows you to experience a service before you commit to paying for it.
This is most commonly done with streaming subscriptions like Netflix and Disney+, although in the past, you could also get free periods of Spotify too.
These types of free gifts are mostly exclusively offered on packages that give you high download speeds. This makes sense, as these services likely require a good speed to work well. For packages that are designed for online gaming, many providers also like to throw in a few free months of Xbox game pass, which gives you access to multiple games at once.
When you get broadband from any provider, a router will always be included in your package because it’s what’s used to give Wi-Fi around the house. However, many broadband providers will charge a one-off fee for this router.
To make their packages look better, many broadband providers will offer packages that remove this fee, helping you save money.
In addition to that, some broadband providers will also sweeten the deal by giving you a more powerful router than their standard one for free. You can also find packages that will give you a Wi-Fi booster to improve the connectivity within your home.
Again, these deals are usually reserved for pricier packages, but they add value and are good gifts for potential customers.
Although not considered a gift, discounts can make a deal far better and is something to look out for, especially if you’re an existing customer of a broadband provider and are thinking about getting a new service from them.
For many broadband providers, if you’re a mobile or landline customer with them, you can be offered broadband packages that are a few pounds cheaper than average. This can help you save money.
In addition, you may also get boosts on your current or new service. For example, you could get extra data for no additional cost if you’re an existing mobile customer while getting broadband. Or, if you currently have their TV service, you may be able to access free content or even get sent a gift.
There are many ways to get a free gift. Most of the time, the easiest way to guarantee yourself a free gift with your package is to be a new customer. When switching to a new provider you’ve not used before, many will want to appear better than others, so they will offer exclusive deals to new customers to entice you to their brand.
Be aware that most providers will offer free gifts on a select number of packages, meaning that you will have to buy a package that’s eligible for a free gift to get it. Most of the time, the more expensive packages that a provider offers will have a free gift as an incentive for you to get that over a cheaper one. This means that it’s also very important to consider the package details in isolation to ensure that it’s still the best option for you, regardless of a free gift.
It would be best if you always considered a free gift as an added bonus and not the driving force for getting a broadband package over another option.
In addition to getting free gifts as a new customer, many broadband providers will also offer deals and incentives to current customers who are getting another service from them.
For example, companies offering a mobile network will likely give you money off or extra data if you also get broadband. This can mean that bundling your current package with the same provider could help you get more money off and may make a deal better value than it may have been before.
Also, look out for brands that partner with each other. For example, if you’re an O2 customer, you may be able to get deals with Virgin Media, as they’re currently both working together. Plus, because the same company owns EE and BT, you can also get money off T broadband if you have a mobile contract from EE too.
Another great way to get a free gift is to join a broadband provider via the phone. When speaking to a customer service agent, you have more bargaining power and may be able to talk yourself into getting a free gift that may not have been available if you were to order broadband online.
Of course, this option may not work all the time, and it could take a lot longer to get your broadband, but if you try your luck, you could get rewarded.
If you’re a current broadband customer, you should also phone your provider to see if they can offer you any gifts or better deals. If you threaten to switch providers, they may give you a good offer that includes a free gift to keep you contracted to them.
Most providers will offer a package or two with a free gift or another form of incentive. This is mainly because the company wants to push that particular package and get more people signed up for it.
You’ll usually find that the packages offering faster broadband speed and thus cost more will come with a free gift to make it look better for money. To ensure that you’re not just being won over because of the promise of a free gift, it’s important to review the package for its merits to see if it suits you.
With that said, some gifts can really make a package better, and the gifts that various providers offer differ drastically in quality and value. Some providers are much more generous than others, so it’s a good idea to compare them to see which ones give you the best incentives and bonuses.
Of course, it’s difficult to say which provider offers the best free gifts, and this is because the promotions that each broadband company offers change throughout the year. This means a provider like BT may have the best value-free gift when you buy broadband from them in March, but they may offer something different and not as exciting in October.
To keep things fair, the free gifts explored in this section are what’s being offered by providers during the periods of August and September 2022. There’s a high possibility that the deals and gifts offered have changed, but thankfully, we keep up to date with all the best deals on Switch My Broadband, and you’ll be able to find the best current deals for each provider on their dedicated provider pages.
When you get certain broadband packages with BT, you can expect to find some sort of free git or deal on some of their packages. They may not frequently give you free gifts and items when signing up as a new customer, but they frequently run promotions that give you money off the usual price of their packages.
For example, you can currently save around £4 a month on their Full Fibre 2 package thanks to their special offer.
In addition to that, if you get a full fibre package from BT, you’ll also get 12 months of Xbox Game Pass for free. This will save you around £120 a month while giving you access to literally 100s of quality and desired games. This reward is great for gamers and makes BT broadband a much better choice than it would be without this deal.
Getting a free service for a full year is very rare in terms of rewards, so this one should be highly valued and may actually be the best-value free gift that you can get with BT.
Do note that the deals explored here may have changed by the time you read this. To find the current free gifts that BT offers and more information about BT Broadband in general, you can find our BT Broadband review here on Switch My Broadband.
Sky is a brand that is well known for giving out free gifts and incentives and running promotions regularly throughout the year. Currently, they’re running a price freeze for their superfast broadband, meaning that it’s cheaper than before and isn’t increasing any time soon.
Not only is this a great money-saving incentive right off the bat, but you also get some additional features like a speed guarantee and wall-to-wall WiFi at no extra cost. When getting wall-to-wall WiFi, you may get an additional WiFi booster which will be delivered to your address at no extra cost.
Another added freebie you get with all of Sky’s broadband packages is Safe Search, which is included immediately. This adds value to Sky packages as it’s usually an additional feature you’ll have to pay more for, especially when shopping with other providers.
If you want free gadgets from Sky, you’ll likely find them when getting a Sky mobile membership. When getting this product, you’re much more likely to get things like tablets and smartwatches.
Sky is known for running regular promotions throughout the year, meaning they may offer something different than the free gifts and incentives explored here. You can check out our full review of Sky Broadband deals to see what current deals they’re running and more information about each package you can get.
When getting TalkTalk Broadband, you can expect to get the WiFi Hub for free. Depending on the package that you’re buying, you can either get their standard WiFi router or their more advanced option free of charge.
Another way to get free gifts from TalkTalk is to upgrade your current package to a faster, more expensive one. When you do this, TalkTalk may offer you a voucher or reward card as a form of thanks. In the past, this voucher was worth up to £70, which is a good value and gives you plenty of options on what you can spend it on.
TalkTalk often has different promotions and free gifts that run over a year, meaning that they may offer alternative incentives from those explored here. You can find the best broadband deals on our TalkTalk Broadband review on Switch My Broadband and learn more about the provider’s offers.
EE offers many deals, gifts, and incentives to new and current customers to make their products far more attractive and valuable. One of the best things you can take advantage of regarding EE is how they give money off and a 5GB data boost to current mobile customers who are looking to get broadband.
In addition to that, EE also runs sales constantly, allowing you to save even more money on their popular deals and packages. One interesting incentive that you need to look out for is regional discounts. Often, EE can provide cheaper options for customers living in a certain area, offering savings that can be as much as £200 a year.
Of course, it’s hard to track and figure out when or if your location will get a discount, but it’s nice to know that there’s a possibility of getting one, as it could turn an expensive package into a great value one.
Plus, much like BT, if you get EE’s faster Full Fibre packages, you’ll get a free yearly subscription to Xbox Game Pass. The fact that these rewards are the same makes sense, as the same company owns BT and EE. Xbox Gamepass allows you to play over 100 quality games instantly without downloading them, which is a great service for gamers.
One final thing you can get offered to you is Free Norton Security. This protects you from viruses and malware and would typically cost around £60-£100 a year. Having this added for free is great. If you’re an EE mobile customer, you may also be offered a lot more stuff in your package.
EE are a very generous brand and often gives out gifts and discounts to current and new customers. However, what they offer may change from time to time, meaning that the deals explored here may be different. You can find the most up-to-date EE broadband deals on Switch My Broadband, where you can also find out more about the provider as a whole.
Now Broadband is very simple in terms of their broadband packages, as you can only get three different speeds. That simplicity also translates to the deals and free gifts they offer, mainly because you’ll struggle to find any free gifts or incentives offered by Now Broadband.
If you want to add TV to your broadband package, you’ll have to pay for it, and you’re unlikely to get any free periods or deals like that. This may be disappointing, but it does make Now a lot easier to compare, as you can see each package for what it is and won’t have your judgement clouded by additional free features.
Now Broadband may be known as a provider that doesn’t offer that many rewards and free gifts; however, they still might run a promotion from time to time. You’ll be able to see the most up-to-date Now Broadband deals here on Switch My Broadband, which can help you choose the best Now package for you.
Plusnet is a budget broadband provider, meaning that they offer cheap packages while delivering slower speeds than what you can get with more premium options. Being one of the cheapest providers out there means that Plusnet doesn’t need to offer many free gifts or incentives to stand out. With that said, you can still get deals from Plusnet which offers free gifts.
One of the major things about Plusnet is that their equipment is typically delivered to you free of charge. This means you don’t have to pay any extra for their advanced WiFi routers, which is good and improves the quality of the deal drastically.
When getting a phoneline included in your broadband package, you’ll also get a few features added to it for free. They may not be the most exciting, but you’ll be able to get Caller Display so you can see the number of everyone that’s calling you, and you’ll also be able to receive voicemails.
Occasionally, you can also get reward cards when getting Plusnet Broadband. These can be pretty high value and drastically increase a package’s quality and value.
Plusnet doesn’t offer these reward cards throughout the entire year, meaning that there’s a chance that they could be offering a different incentive or none at all. You can find their most up-to-date deals here on our Plusnet Broadband review and learn more about the packages and services they provide.
Virgin Media constantly have packages that include free gifts to make their deals more enticing. They offer gifts so often that they actually have a page on their website detailing all the things that you may be able to get.
Virgin love giving away free hardware as part of their plans. When you get bundled deals that include TV and broadband, you may be able to have a TV set, tablet, or wireless speaker added.
If you’re getting a free gift, Virgin Media also offer vouchers that give you an allowance that can be spent at your retailer of choice.
A more unique gift that you can get from Virgin Media is wine. With some packages, you may be able to get sent a box of wine, courtesy of Virgin Media’s partner company, Virgin Wines. This reward can be a bit of a novelty and a bit of fun, but it isn’t going to be something that makes a package that much more desirable.
Some of the gifts you can get from Virgin Media are extremely high value, with many of them typically costing over £200 if you were to buy them yourself. Accessing these items while also getting broadband can be a great thing, which is why Virgin incentives their customers by adding them to the package.
Virgin Media is a premium broadband provider, meaning you can get some pretty exciting gifts with their more expensive broadband packages. The items they offer change over the course of the year, meaning that they may differ from what’s explored here. You can learn more about Virgin Media broadband here on Switch My Broadband and stay up to date with all their latest deals.
There are a few deals and incentives that you can get from Vodafone that makes it a pretty decent option. If you’re a current mobile customer of Vodafone, you’ll get some big discounts when you switch to their Superfast broadband. This means that Vodafone can be a great option for people looking to bundle their services together, making it a lot easier to manage and giving you access to money-off deals.
Even if you’re not a current customer of Vodafone, there are still various free gifts that you can get when joining them.
If you’re opting for their fastest broadband package, then you’ll be able to get an automatic 4G broadband backup service for free. This gives you a new WiFi router that can access 4G networks to ensure your WiFi is always working.
You can also get Free Norton 360 Premium, which is a security subscription service that keeps you safe from all types of digital threats and issues.
The gifts and incentives that Vodafone offer on some of their packages will change over the year, meaning that the company may be offering something different at the moment. You can find their latest deals and incentives on our Vodafone Broadband review and learn more about the broadband provider in general.
There are some really good positives that make getting a free gift great, which is why so many broadband providers include them in their deals.
The first benefit is that free gifts really do come at no extra cost, meaning that you’re not going to be forking out anything extra to get. If you’re comparing two packages that offer the same service for the same price, then getting the one that offers a free incentive is a no-brainer and the obvious choice.
Free items can make a package more valuable and thus a much more sensible thing to buy, especially if the free gift is a gadget of high value or a reward card that has a large spending cap on it.
Another great benefit of free gifts is that they can be an ingenious way of getting the latest tech and services. If a broadband provider is offering a free gadget, it will typically be a current, much-wanted item. If it’s something that you’ve always wanted, getting it this way while also getting an essential service like broadband can be a fantastic deal. If you’re lucky, you can get some pretty cool gadgets and services that enhance your broadband experience.
For example, a new games console will allow you to game online, which is a perfect use of broadband. Or a new TV can be a great way to engage with a digital TV service you’ve gotten as an add-on with your broadband.
There are a few things you need to consider when getting free gifts that can be negative and leave you with a bad experience.
The first major issue is that free gifts are usually included in a provider’s more expensive plans. This means that opting for this plan over a more budget option could mean that you’re paying more than you need to.
It’s possible to save money by getting the cheaper broadband option and buying the reward separately.
That’s why it’s always sensible to compare products without factoring in the free gift. This will help ensure that you choose the right package that meets your needs.
Another negative about free gifts and rewards is that they don’t run indefinitely. Many rewards will last for a month before being removed and replaced with something else. This means it’s easy to miss out on a good reward simply because you weren’t in a position where you needed new broadband. This can suck and be rather annoying; however, a good reward or deal is usually offered by at least one broadband provider at any given time. You just need to put the effort in to look for them.
Another slight against free rewards is that claiming them can be difficult. Most are usually sent to your address once you purchase your broadband. However, some will need you to log into your account, fill out a form and redeem them. That can easily become lengthy and annoying, and you may have to wait a while for the item to be delivered to you or redeemed.
Most broadband providers will offer some form of incentive or deal that makes their package better and more appealing.
However, with that said, not all broadband providers will offer free physical gifts like gadgets, reward cards, or vouchers. You’ll have to compare all their deals to find out what you can get.
Do remember that free gifts don’t make a package better than others. You should always judge the quality of a package based on what’s included in the service. Free gifts should always be a bonus.
For example, Now Broadband are unlikely to offer free gifts. However, because their prices start pretty low, their packages may still be better value than a provider that does offer a free gift.
Each broadband provider will have its unique way of giving you your gift, so you’ll have to find that out when checking out and buying your broadband package.
However, generally speaking, most providers will email you your details on how to log into your customer account. You’ll be able to claim or track your gift on this account.
Some items will automatically be sent to your address, such as free routers and physical gifts and reward cards. You may need to fill out a form and get a confirmation email with other items.
Whatever you need to do, claiming a gift should be hassle-free. With that said, you should always give a few days to ensure your free gift arrives.
Getting a free gift can really make a broadband deal even better. However, you should never choose one deal over another simply because it has a free gift and the other one doesn’t.
It’s far more important to ensure that a package fulfils your needs and requirements while costing a fee that suits your budget.
It would help if you always compared broadband packages with your specific needs in mind and then think of these free gifts as things that are nice to have. Factors like the total cost of the package and the speed and data limit you get are much more important than any free gifts when deciding what provider and deal to choose. This means it could be better to go for a cheaper option that doesn’t have a free gift.
Your situation and what you want will determine the best free gift. For some people, the best gifts are gadgets. This is because these devices typically have a high value and are desirable items.
However, for others, the best gifts are the ones that allow the customers to save even more money. Things like discounts or money back are great ways to make a broadband package cheaper and, for many, are the best gifts.
Some people may also prefer getting offered free subscriptions and services. This is because it gives them access to a form of entertainment and again gives them more value for money.
In truth, the best free gift you can get will be relative to your interests and needs. A voucher for a store you like and visit regularly will be much better than a voucher for a store you don’t use. Always think about how useful a gift is for you to make sure that it’s the best possible.
If you find a new broadband provider that offers a free gift, it can be enticing to want to switch to them immediately. However, you’ll have to consider your current broadband situation to see if moving is a sensible option.
If you switch to another provider while still under contract, you’ll have to pay a cancellation fee which could be extremely expensive. This means that changing and having to pay this may negate any savings you may get from the free gift.
Instead, the best time to switch broadband providers is when your current contract has expired. This will allow you to switch freely without paying anything and gives you more freedom.
The only problem with waiting until your contract is up is that the deal that included the free gift may have expired and not be running anymore. This can be annoying, although this situation is much better than wasting money when cancelling early.
If you can time it this way, one of the best periods to switch broadband is during the Christmas period. This is because many providers offer sales during this time, allowing you to get broadband with free gifts that also offer good savings.